Unlock valuable insights with our collection of eBooks, whitepapers, and downloads focused on digital and performance marketing. At Launch, we provide expertly crafted resources designed to enhance your marketing strategies and drive impactful results. Whether you’re looking to deepen your understanding of industry trends or implement advanced techniques, our materials offer practical knowledge and data-driven insights to keep you ahead in the competitive digital landscape. Explore our comprehensive range of downloads to elevate your marketing efforts and achieve your business goals.
Looking to deep-dive into different digital and performance marketing disciplines? Take a look at our library of resources below.
We’ve taken Google’s Travel Trends report and added some actionable tips for CMOs to share with marketing teams to boost your performance marketing campaigns
In this guide we walk you through the basics of getting set up to gather and process first-party data – a crucial part of the marketing measurement mix.
To bid or not to brand bid? It is a complex question, but this paper brings you the Paid Media and SEO perspectives that will help you get it right.
Enhanced conversions help enrich your customer data and ensure you are compliant with data laws. Find out how to set them up in this simple guide.
Everything you need to get data privacy right, including step by step guides from our experienced analytics team.
Are you confidently compliant? Using your data to its full potential? Data is complex – get to grips with it in our latest guide.
Our award-winning team’s best tips and advice for navigating digital marketing in turbulent times.
Discover how to develop a testing programme that delivers a better user experience and better business results.
If you missed out on one of our events, this is the next best thing to being there in person! Our event guides below summarise each talk in-depth with key takeaways, and feature handy extra reading to supplement your knowledge too.
Our CRO-focused event was rich with insights on how to better understand customer motivations, free tools to improve user journey and how to structure your teams for maximum impact.
Google and Pinterest delivered standout keynotes at this deep dive into how AI and deeper customer connections can help you get the best results out of Q4 and the holiday season.
If you’re trying to attract new customers (and… well, who isn’t?), it’s tough out there right now. In this guide, top CMOs offer their advice for what’s working, alongside insider tips from the Launch team.
With talks from Google, Microsoft, and industry extraordinaires, this was a truly bumper event. Learn how to extract insights as third-party cookies say farewell and data privacy laws tighten.
Launch is the happy performance agency. We’re an award-winning Google Premier Partner offering paid media, measurement and conversion optimisation services to clients who want great digital marketing delivered by great people.
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